Fashion house · Italy · Since 1983

Moschino

Italy

Playful Italian fashion perfumes in joke bottles, from Cheap & Chic's Olive Oyl bottle to the Toy teddy bears.

Franco Moschino, a former Versace illustrator, founded his witty Milan fashion house in 1983, and Euroitalia launched its first perfume in 1987. Aeffe owns the fashion house; since 2024 Euroitalia owns the Moschino perfume rights outright.

Owned by

Aeffe owns the fashion house. Euroitalia has made the perfumes since the late 1980s and has owned the Moschino perfume rights since 2024. Checked October 2026.

Where this comes from

The sentence · euroitalia.it · cosmeticsbusiness.comThe story · en.wikipedia.org · perfumeintelligence.co.uk · fashionunited.ukOwned by · fashionunited.uk · cosmeticsbusiness.comThe perfumes that made it · perfumeintelligence.co.uk · euroitalia.it · premiumbeautynews.com · cosmeticsbusiness.com

1 of the 8 perfumes its own site lists is here.

Here

1 perfume · A to Z