Hugo Boss · 2020 · Annick Ménardo

Alive

Premium$$$, 3 of 5

The houseFor women

VersionEau de Parfum

Juicy plum and apple over jasmine sambac, settling into soft woods and warm vanilla.

Hugo Boss says

You’ll smell plum, vanilla, jasmine and apple.

More from Hugo Boss’s description

It also mentions Jasmine sambac, Woody notes and Vanilla absolute.

The house’s page

Press one to add its card to your shelf.

Top noteswhen you spray it

Heartas it settles

Dry-downwhat stays

Alive’s scent picture, a draft: plum, vanilla, jasmine, apple, coumarin (new-mown hay), citral (lemon) drawn so far; dashed outlines where nothing is drawn yet

Top noteswhen you spray it

Alive, top notes: Citral (lemon)

Heartas it settles

Alive, heart: Plum, Jasmine, Apple, Cinnamal (cinnamon)

Dry-downwhat stays

Alive, dry-down: Vanilla, Coumarin (new-mown hay)

What’s inside it

What the label names

10 scent ingredients on the label, familiar names first.

A label must name certain ingredients, most of them ones that can cause allergies; some houses print more. It is never the whole recipe.

2 citrus1 herbs & lavender4 florals1 sweet2 spices

13 more lines on the label, not there for the smell

The label, as printed on the house’s page

Our match of the notes

Shares its notes

Forbidden GamesKilian Paris · shares plum, vanilla, jasmine and apple$295 for 50 ml
Donna Born in Roma Purple MelancholiaValentino · shares plum, vanilla and jasmine$180 for 100 ml · about the same as Alive’s $109
MOD VanillaAriana Grande · shares plum, vanilla and jasmine$75 for 100 ml · about a third of Alive’s $109
More from Hugo Boss7 more perfumes

Matched by the notes each house names. A shared note is not a promise they smell alike.