Initio · 2026
Sugar Blast
Top luxury$$$$$, 5 of 5
| 90 ml | $420 |
The houseUnisexWearers sayLeans feminine
VersionEau de Parfum
A coconut-and-lavender gourmand with praline and rum.
Wearers say
From 4 Reddit threads · Read what they say
How far it carries
An arm’s length
only 2 sources
How long it lasts
6 to 9 hours
only 2 sources
When to wear it
Summer
only 2 sources
Where to wear it
Every day, date night, going out
only 2 sources
Who it suits
Leans feminine · Younger wearers
only 2 sources
Mass appeal
Divisive
Compliments
Sometimes
only 2 sources
What’s inside it
What the label names
12 scent ingredients on the label, familiar names first.
A label must name certain ingredients, most of them ones that can cause allergies; some houses print more. It is never the whole recipe.
4 herbs & lavender3 florals1 woods1 sweet1 spices1 musks1 powder
Herbs & lavender4
Sweet1
Spices1
Musks1
Top notes4
when you spray it
Heart2
as it settles
5 more lines on the label, not there for the smell
Wearers say
Wearing it
Initio Sugar Blast delivers an intensely sweet gourmand burst of sugar cookies, rum, and coconut. It projects within arm's length before settling into a long-lasting, comforting skin scent.
How far it carriesProjects within a foot
Perfumers call it sillage.
Wearers find the projection stays relatively close rather than filling the room, projecting roughly a foot away and moving with the body.
“and even tho blast is the name it doesn’t project like crazy or last long.”
Reddit comment, r/Colognes, 2026 · 2 votes
More from wearers · 1 theme, 1 quote
Some say
Some wearers notice it radiates within arm's length and projects better when in motion.
“As far as projection don’t expect it to project far, maybe a foot or so from what my girlfriend said and definitely better as you’re moving around.”
Reddit post, r/ScentHeads, 2026
How long it lastsEight to twelve hours
The fragrance holds solidly for eight hours and lingers as an intimate skin scent through twelve hours, clinging strongly to fabrics.
“I sprayed it daytime around 4pm and it was so definitely loud.”
Reddit post, r/ScentHeads, 2026
More from wearers · 2 themes, 1 quote
Some say
Some wearers report solid endurance for eight hours before softening to a skin scent.
“Solid longevity.”
Reddit post, r/ScentHeads, 2026
Some say
Some wearers feel the scent does not last long on their skin.
When and where to wear itSummer poolside and holiday vacations
Wearers recommend it primarily for casual summertime wear, poolside lounging, vacations, and fun night outings.
“Think of being poolside with a Malibu bay breeze in your hand and a beautiful woman on your lap.”
Reddit post, r/ScentHeads, 2026
More from wearers · 1 theme, 1 quote
Some say
Some wearers envision wearing it poolside or on holiday vacations and evening dates.
“This one has a strong coconut smell so it reminds me of Hawaii and vacation.”
Reddit post, r/Colognes, 2026
Who it suitsLeans feminine and youthful
Most wearers perceive it as leaning feminine and youthful due to the intense sugary sweetness, though men wear it comfortably too.
“they both suck imo sugar blast is a teenage girl body spray and wild rush is if Axe made a cologne”
Reddit comment, r/ScentHeads, 2026 · 1 vote
Appeal and attractionDivisive sweetness with partner appeal
Extreme sweetness polarizes the fragrance community, though romantic partners often find its dessert-like aroma genuinely delightful.
“JFC is it sweet. CLOYING may be the only suitable word, it's CLOYINGLY sweet.”
Reddit comment, r/Colognes, 2026 · 1 vote
More from wearers · 2 themes, 2 quotes
Some say
Some wearers criticize the scent profile as cloying, overly sugary, or uncharacteristic of the brand.
“I don’t trust initio with gourmands. Stick to your spices and leathers initio, leave us alone 😭”
Reddit comment, r/Colognes, 2026 · 1 vote
Some say
Some wearers report enthusiastic praise from partners who love the rich dessert character.
“I picked up my girlfriend and she said she loved it.”
Reddit post, r/ScentHeads, 2026
As a blind buyUnsafe blind buy test first
Extreme sweetness and expensive retail pricing make it a hazardous blind buy, though unsmelled buyers who love gourmands kept their bottle.
“I don’t know how I feel about this; those notes scream blind buy unsafe tho.”
Reddit comment, r/Colognes, 2026 · 2 votes
More from wearers · 1 theme, 1 quote
A few say
A few wearers bought a full bottle directly upon release and kept it.
“I went with sugar blast (although I might just send and buy wild rush too, we know how that goes) and picked up these other 3 that I really loved.”
Reddit post, r/ScentHeads, 2026
Nothing on layering in what we read.
From 4 Reddit threads.
Wearers say
Smells like it
For about the same
“Got a sample and it's giving Marshmallow Blush, but weaker.”
Reddit comment, r/Colognes, 2026 · 1 vote
Virgin Island WaterOn your shelfCreed · Some wearers say the two smell alikeWhat wearers say, set beside the price each house asks. Noses differ.
Our match of the notes
Shares its notes
CloudAriana Grande · shares lavender, coconut, vanilla, praline and 1 more
LibreYSL · shares lavender, vanilla, rum and ambergris
LeonieMaison Alhambra · shares lavender, vanilla and ambergrisMatched by the notes each house names. A shared note is not a promise they smell alike.